What We Do

Our expertise is product sampling, product demonstrations, events and experiential activations. We’ll take your brand to where your consumers are. Want someone to represent your brand like you would? That’s us.

Want to know more about what we do? Let’s go…

But first…

What is Brand Experience?

It’s exactly what the name suggests, it’s activity that gives people an ‘experience’ of a brand. It enables them to touch, taste, smell and experience a product before purchasing and often raises awareness  of a product that they might not have considered before.

It can look and feel a number of different ways depending on what the brand objectives are. It may involve in-store demonstrations to target shoppers at the point of purchase, out of home sampling to surprise and delight, event marketing or gym and office drops.

Why should I use Brand Experience for my product?

For a number of different reasons and here are just a few:

  • To drive sales
  • Raise awareness
  • Surprise and delight
  • Disrupt shopper behaviour
  • Create excitement
  • Create additional consumer touch points

How do I know what’s best for my brand?

That’s where we come in. We’ll meet with you, understand your objectives and your budget,  then make recommendations on the best activation for you. There are a number of different ways to get your brand in front of your consumers. Here’s just a few.

WE'RE THE INDUSTRY EXPERTS AT...

Instore Demonstrations

Awesome for disrupting shopper behaviour and driving sales of your products within your retail partners.

We do everything from recommending a store list, store bookings, inventory confirmation, creating assets, and liaising with your sales team.

We provide Talent that match your brand profile, and ensure executional excellence and compliance.

 

Product Sampling

Product Sampling is great for encouraging people to try new products.

Sampling activations can vary from simple executions to wow experiences.

We can design a sampling campaign to suit your brand and handle it from start to finish.

Sampling at The Great NZ Hamilton Food Show with Rana Pasta

Expo and Event Sampling

Taking your brand to an industry show, expo or event?

We can do everything from recommending venues and managing the design and build of your stand, to providing and training our staff to act as your staff!

We’ll be there early to pack in for you and stay late to pack out. Any problems, we deal with them so you don’t have to.

 

Experiential and Out of the Box Sampling

Want something really different?

Looking to stand out and not fit in? We’ll come up with ideas to take your brand to places it’s never been before.

Want to surprise and delight your consumers? Just ask.

 

Case Studies

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Product Sampling out of home Hellers

Product Sampling Hellers Hot Spots

Out of home Cooking

"What a great idea Hellers, how lucky are we!"

Product Sampling in Supermarket of Kungfood

Product Sampling Kungfood Dumplings

Instore Demonstrations Shopper Sampling Cooking

"We love Kungfood dumplings, our favourite!"

Product Sampling in Supermarket of Nom Mochi Bites

Product Sampling Nom Mochi Bites

Instore Demonstrations Product Sampling

"Really tasty, didn't expect them to taste that good."

Product Sampling in Supermarket of Blue Royal Blueberries

Product Sampling Blue Royal Blueberries

Instore Demonstrations Shopper Sampling Product Sampling

"I wasn’t even planning to buy blueberries, but I tried one and couldn’t stop!"

Product Sampling in Supermarket of Silver Fern Farms Meatballs

Product Sampling Silver Fern Farms Meatballs

Instore Demonstrations Shopper Sampling Cooking

“These meatballs are so convenient and delicious, they make dinner easy."

Product Sampling at event for Bref

Product Sampling Bref Home and Garden Show

Event Sampling Product Sampling

"I use these all the time and love them, keeps everything smelling so fresh!"

Product Sampling in Supermarket of Taylors Wine

Product Sampling Taylors Wine Instore

Shopper Sampling Product Sampling Alcohol Sampling

“Taylor’s Promised Land is my go to wine. Smooth, rich, and perfect."

Product Sampling in Supermarket of Griffins Cookies

Product Sampling Griffins Cookies

Instore Demonstrations Shopper Sampling Product Sampling

“They’re just as good as homemade. Griffin’s Cookies are my go to treat!”

Product Sampling in Supermarket of Hellers Pork

Product Sampling Hellers Frozen Pork

Instore Demonstrations Shopper Sampling Cooking

"Really love Hellers products, they are the best and this is no exception."

Product Sampling in Supermarket of Aoraki Salmon Spreads

Product Sampling Aoraki Salmon

Instore Demonstrations Shopper Sampling Product Sampling

"Absolutely obsessed! So smooth and flavourful."

Product Sampling in Supermarket of Selaks Wine

Product Sampling Selaks Wine Instore

Instore Demonstrations Shopper Sampling Alcohol Sampling

"The Pinot Gris is superb, love the fruity flavour."

Product Sampling in Supermarket of Griffins Crumble Biscuits

Product Sampling Griffins Crumble Biscuits

Instore Demonstrations Shopper Sampling Product Sampling

"Triple choc so hits the spot. I can't wait to try the other flavours!"

Brand Ambassador product sampling

Product Sampling Fudgy Bites Instore

Instore Demonstrations Shopper Sampling Product Sampling

"These are delicious they're going to be my treat for today"

Product Sampling Instore Farrah’s Pizza Bases

Instore Demonstrations Shopper Sampling Cooking

"I love that my favourite wrap brand now does Pizza bases!"

Product sampling gets results in malls with Whittakers Chocolate.

Product Sampling Whittakers Chocolate

Shopper Sampling Product Sampling

"Wow they're delicious. I'd not noticed these before. Where can I buy some?"

Product Sampling Yoplait Giveaway

Mall Sampling Shopper Sampling

"What a surprise! Thanks for the generous samples!"

Product Sampling in Supermarket of Brown Brothers Wine

Product Sampling Brown Brothers Wine

Instore Demonstrations Shopper Sampling Product Sampling Alcohol Sampling

“This Prosecco Rose would go beautifully with some crackers and cheese.”

Product Sampling Mini Danish Pastries

Instore Demonstrations Shopper Sampling

“These are all so yummy, I can’t decide on which flavour to buy.”

Product Sampling Taylor Made Wine

Instore Demonstrations Shopper Sampling

"I don't really drink Shiraz, but that is definitely the nicest I've tried."

Product Sampling Silver Fern Farms Auckland Food Show

Event Sampling Shopper Sampling Product Sampling Cooking

“Silver Fern Farms have the best meat in the show, hands down.”

Product Sampling Silver Fern Farms Office Pie Sampling

Event Sampling Out of home Promotions Office Sampling Cooking

“Lamb and Mint pie has the real taste of a Sunday Roast!”

A phenomenonon Brand Ambassador product sampling instore

Supermarket Product Sampling Wattie’s Dinners

Instore Demonstrations Shopper Sampling

“It's so convenient that you don’t have to add any spices”

Product Sampling in Supermarket of Snackachangi Chips

Product Sampling Snackachangi Chips

Instore Demonstrations Shopper Sampling

“I like that they are New Zealand made chips"

Product Sampling Sanitarium Malls

Mall Sampling Characters

“It’s great that a treat cereal can still provide nutritional value.”

Product Sampling F. Whitlock Office Drops

Out of home Interactive Promotions

"I loved Whitlocks Peach Chutney, It's already on my list to purchase next time I'm in store."