
F. Whitlock & Sons was built on flavour and generosity. It’s a bit quirky, unexpected but absolutely delicious! Our clients know that once people taste the products, they’ll be sold.
The Brief
- We want ‘talkability’, we want to stand out. Find us something different…so we did. We designed a surprise and delight campaign taking the brand into offices, big and small with tasting platters, drinks, cheeses, and of course F. Whitlock & Sons Chutneys and Sauces.
The Mechanics
- Offices were targeted that matched the demographic of the target market for the product.
- Collaboration partners were sourced to join in.
- The talent matched the image of Fred Whitlock himself. Beardy men!!
- Beautiful bespoke branded chopping boards and cheese knives included in the drop off.
The Outcome
- Over 5500 people exposed to the clients brand in their workplace.
- Chopping boards, & knifes left behind as a constant reminder of our clients branding.
- A wealth of amazing feedback from people who tried the product and said they’d be picking it up on their next shop.
Want to know more?
Check out some of our product sampling work here. Taylors Wine
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