Product Sampling Fudgy Bites Instore
Product sampling was the obvious way to showcase the delicious Cere’s Organics Fudgy Bites.
The brief
Raise awareness and trial of the new Ceres Organic Fudgy Bites
The mechanics.
- A focused nationwide instore sampling campaign
- Booked to the clients promotional programme to optimise purchasing on the day
- A branded roaming tray was used for maximum flexibility and to enable the brand ambassador to be mobile and be located directly by the product
The outcomes
- Over 4670 shoppers tried a sample (sometimes two!) of the delicious Cere’s range
- Over 880 boxes of product was sold in less than 3 weeks
Want to know more?
Check out some of our product sampling work here. Taylor Made Wine Instore, Sanitarium Honey Puffs Instore
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