Product Sampling Nom Mochi Bites
Product sampling was the perfect way to introduce shoppers to the chewy, creamy delight of Nom Mochi Bites. A fusion of soft mochi and rich ice cream, they’re irresistibly snackable and perfect for satisfying sweet cravings anytime.
To drive trial and build brand love, we brought Nom Mochi Bites straight to shoppers, because once they experience that melt-in-your-mouth mochi and smooth, dreamy ice cream, there’s no going back!
The Brief
Raise awareness and drive sales of Nom Mochi Bites
The Mechanics
- A focused nationwide in store product sampling campaign
- Product sampling Coconut Chocolate and Summer Fruit Mix
The Outcomes
- 3,000+ shoppers got a taste of Nom Mochi Bites, the soft, chewy mochi snack with a deliciously creamy centre that’s perfectly poppable and totally crave-worthy
- Over 1,200 sold because once shoppers got a taste of that soft mochi shell and luscious filling, they were hooked.
Want to know more?
Check out some of our product sampling work here. Silver Fern Farms Auckland Food Show
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